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Customer Relationship Management in an Educational Institution in the Philippines

Customer Relationship Management is the process of carefully managing detailed information about individual customers and all customer “touch points” to maximize loyalty. A touch point is any occasion on which a customer encounters the brand and product- from actual experience to personal or mass communication to casual observation (Anabila & Awunyo-Vitor, 2013). Universities and colleges

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Professional Growth Through Professional Employment Program

In the second semester of school year 2012-2013, JRU pioneered a special training program for graduating students in partnership with LiveIt, a subsidiary of the Ayala Group of Companies. An initial group of 81 highly-motivated graduating students from the College of Business Administration were chosen as the first group for the Professional Employment Program (PEP).

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Relationship Between Gender, Culture Adaptation and Employment Equity – the Case of Foreigners in Japan

This paper explores two issues: the relation between gender and adaptation and gender and job equity of international students in Japan. The continued increase in the number of international students has caused a corresponding increase in a variety of problems and challenges regarding overseas study (Gebhard, 2012; Li et al., 2014). The problem of adjustment,

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No-Level Brick Japanese Language Education: Understanding Learning as Participation in Practice Through a Communities of Practice Perspective

Drawing upon No-Level Brick (NoLBrick) Japanese Language Education (JLE) project at an Italian university, this study explores how a group of undergraduate students interested in JLE develops their JLE Communities of Practice (Wenger 1998; CoP) and what effect the CoP comes to have on their view of JLE. CoP which views learning as participation in

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Language Learning Behind the Screen: Movies for Second Language Acquisition

Teaching English through movies, TV-shows, and video clips is a relatively modern way of enhancing language acquisition. The benefits of using American movies for improving students’ English language proficiency have been studied by many researchers (e.g., Webb, 2011; Gormly, 2013; Lavaur & Bairstow, 2011; Etemadi, 2012) who supported the idea that, unlike traditional ESL instruction,

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Science Program in Selected Public Elementary Schools: A Formative Evaluation

The implementation of the K to 12 curriculum in the Philippines started in 2012. While the program began with Grade 1 and Grade 7 students, the succeeding levels were introduced as these students get promoted to the next grade levels in the following school year. During the school year 2011-12, Republic Act 10157 or the

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The Effectiveness of a Suggested Program Based on English Songs on Developing Primary School Pupils’ Vocabulary, Grammar and Their English Language Learning Interest

This study aimed at investigating the effectiveness of using a suggested program based on English songs on developing sith year, primary school pupils’ vocabulary, grammar and their English language learning interest. Sixty pupils were chosen from a large population enrolled in Raniah primary school, KSA. The study had a pre-post control group design. Sixty male

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Teaching Healthy Lifestyle in the Higher Education in Hong Kong: Report and Reflection

Since the major curriculum reform in 2012, most of the university curriculum in Hong Kong has extended by one year, and this offers good opportunities to provide a programme of General Education for students despite their chosen major disciplines. The compulsory general education programme is seen to be an important component in the nurturing of

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Field Test for the Conversion Efficiency Determination of High Concentrating Solar Cells with Fresnel Lenses in a Tropical Location

Abstract Field test for the conversion efficiency determination of high concentrating solar cells with fresnel lenses in a tropical location was conducted at the top of NRRU Science Center Building, Nakhon Ratchasima, Thailand . The seven of square shape of 5.5 x 5.5 mm. mutijunction solar cells were series connected to be a module for

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The Relationship between Willingness to Communicate and Language Learning Anxiety among Iranian College Students

General language communication has attracted researchers’ attention for over fifty years (McCroskey, 1992). Therefore, teachers try to improve learners’ communication abilities as far as possible, but on the contrary, although learners are given the opportunity to speak up in classroom or elsewhere some prefer to avoid speaking. Since one of the reasons of language difficulty

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Krashen’s Monitor Model Theory: A Critical Perspective

Krashen’s Monitor Model Theory is grounded on his view of language acquisition. Apart from being a seminal work in the field of Second Language Acquisition, the theory has addressed various issues relating first language acquisition. Krashen expounds his theory with five central hypotheses that respectively deal with what distinguishes language acquisition from language learning, what

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Content and Language Integrated Learning: In Search of a Coherent Conceptual Framework

Content and Language Integrated Learning (CLIL) has gained widespread acknowledgement in numerous education systems not only in Europe but also in other continents since its outset in the 1990s in Europe. However, despite its extensive reputation, CLIL has not yet attained a fully developed educational model. This study highlights the need for a coherent theoretical

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Using Peerwise to Improve Engagement and Learning

This paper assesses the experiences of Bournemouth University in using the on-line multiple choice question (MCQ) tool, Peerwise, in student learning and engagement. MCQs are excellent for testing knowledge, providing reassurance or identifying development needs. The creation of MCQs reinforces learning by tasking students to generate challenging questions. By engaging students using gamification in these

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Health and Physical Education (HPE): Local and Global Communities of Practice

This paper shares a university health and wellbeing community initiative. The project (2011-2014) ‘Best Start: A community collaborative approach to lifelong health and wellness’, adopts a strengths-based approach to education. What began as a partnership seed between a university and nearby schools, quickly grew to involve Australian Registered Training Organisations (RTO), the local health industry

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CEFR-J Based Survey for Japanese University Students

This study attempts to empirically examine self-ratings of Can-Do statements of the CEFR-J (Tono, 2012), which was modified from the CEFR (Council of Europe, 2001). The study mainly focuses on the relationship between the English proficiency test (STEP) scores and self-ratings and reliability of self-ratings between five skill categories. Three hundred eighty-nine freshmen at one

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What Feedback for Teachers? A Pilot for the Teacher as a Reflective Practitioner

“Teachers need feedback”, said Bill Gates in a famous TED talk speaking about the technique of using videorecording in the classroom. In fact, the use of video is a powerful tool to analyze behaviours and to reflect on implicit teaching routines in a sort of “self-mirroring” activity, as described by Shön in the reflective practitioner

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The Language Practicum Learning Experience of AB English 2013

The research is a quasi-evaluation of Language Practicum (LP) 2012-2013, the on-the-job (OJT) component of the AB English Program of Bicol University. Largely, the intention is to use the findings to propose policy recommendations and guidelines for the improved conduct of the LP, now on its third year of implementation. The research looked into the

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Teaching-Learning Experience in Second Language in Sri Lankan Schools

This paper is to evaluate the impact of the teachers’ experience on second language in teaching and learning of second language activities which are implemented by the Education for Social Cohesion (ESC) Program of the Ministry of Education of Sri Lanka, in collaboration with the Provincial Ministry of Education. The aim of the program is

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The Power of Action and Silence in Joshua Oppenheimer’s the Act of Killing and the Look of Silence

Film as one powerful media to penetrate political and cultural barriers is evident in two Joshua Oppenheimer’s films on Indonesian 1996-7 genocide, The Act of Killing (2012) and The Look of Silence (2014). This paper explores how the films evoke controversy and generate power to raise contemporary Indonesian society’s awareness regarding the historical trauma. Furthermore,

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Using the Partial Credit Model and Rasch Model to Examine the FOCIS Survey

This study examined the dimensionality and effectiveness of the five categories Likert Scale of the framework for observing and categorizing instructional strategies (FOCIS), a survey that measures students’ preference for learning activities in science instructions, developed by Tai et al. in 2012. The data included 6546 students from 3rd to 12th grade including 4 school