This research aims at using television media that takes its main information from TRF research focused on cultural tourism in Amphoe Nakhon Thai, Pitsanulok Province to disseminate knowledge to youths. The media has been developed from two TRF pieces of research. Its scope has been on 3 groups: 1) secondary school students in Amphoe Nakhon Thai, Pitsanulok Province 2) secondary school students from outside and 3) foreign exchange students. It is found from the research that this use of research for creating media to disseminate knowledge to the youths leads to these learning outcomes: Group 1: secondary school students in amphoe Nakhon Thai, Pitsanulok Province: documents which were gathered from three schools in Tambon Neaun Pheaum express that the evaluation rate of learning outcome is at the highest level (4.53).Group 2: secondary school students from outside: documents which were gathered from three schools in Pitsanulok, Nontaburi and Samut Prakan express that the evaluation rate of learning outcome is at the highest level (4.51). Group 3: foreign exchange students: documents which were gathered from Chinese students in three universities express that the evaluation rate of learning outcome is at the highest level (4.53). The use of these pieces of research has been widely broadcasted to local administrations; for example, the office of Phu Hin Rong Kla National park, Ban Mai Rong Kla organization, mass media (e.g. Tourist Authority of Thailand, Pitsanulok office and The National Television Service of Thailand, Pitsanulok office, etc.) academic networks and social media.
Kittipong Phumpuang, Naresuan University, Thailand
Patcharin Buranakorn, Huachiew Chalermprakiet University, Thailand
Stream: Design, Implementation & Assessment of Innovative Technologies in Education
Added on Wednesday, October 11th, 2017
This paper is part of the ACE2017 Conference Proceedings (View)
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