Exploring the Conflict of National Narratives in Taiwanese Film From Cultural Politics and the Market of Popular Culture

Policy of Cultural and Creative Industries (CCI) is often integrated to cultural policy. However, cultural policy involves symbolic interaction and is entangled to politics, industries, social consciousness and resistance. This paper explores Taiwan's policy of CCI in the past decade through perspectives of cultural studies by examining Taiwan's film production, power, resistance, consumption, identity. Through the integration of cultural politics and popular culture market, this study examines the development of Taiwanese film industries for the recent decade by analyzing the multiple conflicts between Taiwan's history and geopolitics, film ideology, market and economic interests, art and mass culture, the value of the power and class, and the representation of ethnic groups. This paper argues that the main cause of the failed development of Taiwan's film industries is its failure to serve Taiwanese but successful to serve politics, in contrast, when film industries are tangled in cultural politics, citizen identity and consumption demands.



Author Information
Ying-Ying Chen, The National United University, Taiwan

Paper Information
Conference: MediAsia2017
Stream: Critical and Cultural Studies, Gender and Communication

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