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Edileusa Medeiros Bezerra, Universidade do Estado da Bahia, BrazilAna Maria Ferreira Menezes, Universidade do Estado da Bahia, Brazil
Abstract
Knowledge management (KM) becomes a priority in the strategic planning (SP) of higher education institutions, as it strengthens adaptation to changes and identifies new knowledge needs. The SECI model by Nonaka and Takeuchi was considered to identify theoretical evidence of KM associated with the SP process. The descriptive research was conducted through a scope review considering the databases Eric, Web of Science, and Scopus, according to PRISMA-ScR, 2018. The descriptors were selected from the Institutional Development Plan (PDI-2023-2027) of the Universidade do Estado da Bahia, the regulatory framework of Brazil, and the elements which characterize SP in the literature. The results consolidate the main strategic areas applied in institutions, offering information on successful initiatives, sustainability, and institutional efficiency, integrated to KM processes. The content analysis highlights four categories: Tools and technologies, understood as digital platforms, evaluation systems, and artificial intelligence, which emerge as central elements in supporting organizational learning. KM was identified as strategic for aligning institutional objectives with organizational practices, promoting efficiency and innovation; Structural models, such as the Balanced Scorecard, were widely applied, highlighting their importance in translating strategic goals into concrete actions; challenges related to the fragmentation of models, resistance to adopting technological practices; impacts on increase in organizational learning capacity and strategic alignment, and in the promotion of innovative practices. It is concluded that the integration of technologies, planning, and KM strategies is relevant for transforming institutional practices, aligning them with innovation demands in the performance of universities.
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Conference: PCE2025Stream: Higher education
This paper is part of the PCE2025 Conference Proceedings (View)
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To cite this article:
Bezerra E., & Menezes A. (2025) University Planning and Knowledge Management: Connections of Possible Strategies for Institutionalized Integration ISSN: 2758-0962 The Paris Conference on Education 2025: Official Conference Proceedings (pp. 215-231) https://doi.org/10.22492/issn.2758-0962.2025.17
To link to this article: https://doi.org/10.22492/issn.2758-0962.2025.17
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