Analysis of the Readability of Health Education Texts for Elderly Readers: An Eye-Tracking Experiment

Abstract

Health literacy refers to the ability to understand, evaluate, and apply health information. Individuals with higher health literacy are able to comprehend the content of health education materials. In contrast, those with lower health literacy may struggle to understand the information, potentially leading to worsening health conditions. As the global population aged 65 and above continues to grow rapidly and cognitive abilities decline, providing more readable texts can enhance reading comprehension. Thus, assessing the readability of health education texts has become an important research topic. To improve reading comprehension, different countries have established their readability guidelines. For example, the United States recommends texts suitable for a 5th to 6th-grade reading level. However, Taiwan currently lacks similar guidelines for health education texts. Given this research gap, the present study employs eye-tracking experiments to gather physiological data from the reader's perspective. This approach helps verify the reading process and comprehension performance, ensuring that the content is effectively understood. In the analysis, the eye-tracking data from 11 participants were used, focusing on five commonly studied eye-tracking indicators. The results showed that the regression in count for diabetes proper nouns reached a significant level. This study recommends that the difficulty of health education texts should not exceed a 6th-grade reading level.



Author Information
Hui-Xin Chen, National Taiwan University of Science and Technology, Taiwan
Hou-Chiang Tseng, National Taiwan University of Science and Technology, Taiwan
Yao-Ting Sung, National Taiwan Normal University, Taiwan

Paper Information
Conference: ACE2024
Stream: Interdisciplinary

This paper is part of the ACE2024 Conference Proceedings (View)
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Posted by James Alexander Gordon