Abstract
The objective of this study is to study the development of an entertainment talk show program format to promote critical thinking skills for Generation Z. The data were collected using in-depth interviews with criterion sampling: (1) the Generation Z audience; (2) program producers; and (3) communication experts. The results of the components of entertainment talk show program for Generation Z revealed the following: (1) the program topic must be up-to-date, accurate, reliable, and able to meet a wide range individual needs of the audience; (2) the overall presentation of the program should be informal, innovative and entertainment; and (3) the program presenter/host should have a balance between entertainment and information, be sagacious, self-confident and reliable; and (4) the time and mood of the show; the average length of the program is 30 minutes. There were criteria for selecting guests and being accepted by the Generation Z audience. The results of the development of an entertainment talk show program format to promote critical thinking skills revealed the following: (1) pre-production process: the topic should be intriguing or emotionally impactful which led to promoting critical thinking skills. The scripts should lead to controversy, encourage opinions, and include information about the platform for viewers to share their opinions; (2) the production process: program presenter/host and guests should review the topic before filming; and (3) the post-production process and the evaluation of the production process focused on consistency, continuity and implementing audience opinions. The evaluation of program focused on managing audience opinion and a platform for various comments on the audiences.
Author Information
R-titaya Supsinwiwat, Srinakharinwirot University, Thailand
Ratnang Tulawan, Independent Scholar, Thailand
Paper Information
Conference: KAMC2023
Stream: Communication
This paper is part of the KAMC2023 Conference Proceedings (View)
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To cite this article:
Supsinwiwat R., & Tulawan R. (2023) Development of an Entertainment Talk Show Format to Promote Critical Thinking Skills Among Generation Z ISSN: 2436-0503 – The Kyoto Conference on Arts, Media & Culture 2023: Official Conference Proceedings https://doi.org/10.22492/issn.2436-0503.2023.51
To link to this article: https://doi.org/10.22492/issn.2436-0503.2023.51
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