Abstract
In Thailand, English writing is crucial for career advancement and workplace communication. Nevertheless, empirical evidence has suggested that English writing is not typically emphasized in English language curricula offered at Thai universities, and there are limited English writing courses tailored to specific needs of business administration students. Thus, this study aims to develop the ESP writing course based on the process-genre approach for Thai business administration undergraduates. Drawing on the ESP approach and the process-genre pedagogy, the course was developed according to seven course development processes adapted from Graves’ (2000) framework of language course development, namely defining the context and articulating beliefs, assessing needs, formulating goals and objectives, conceptualizing content, organizing the course, developing materials, and designing an assessment plan. Following the course development phase, the course was implemented with 40 business administration undergraduates, and their experiences were explored with the use of two main instruments, namely the student logs and semi-structured interviews. The results revealed that the students were satisfied with the course, citing numerous favorable elements of the course and perceived benefits of the course in enhancing their English writing skills. Some unfavorable aspects of the course were also reported for future course refinement. The results imply that the custom-made ESP course is suitable and satisfactory to learners. On this basis, it is encouraged that ESP courses be developed to carter to student needs by primarily focusing on appropriate sub-skills and technical knowledge for each group of students.
Author Information
Tanassanee Jitpanich, Universiti Sains Malaysia, Malaysia
Samah Ali Mohsen Mofreh, Universiti Sains Malaysia, Malaysia
Shaik Abdul Malik Mohamed Ismail, Universiti Sains Malaysia, Malaysia
Anis Binti Shaari, Universiti Sains Malaysia, Malaysia
Paper Information
Conference: ACEID2023
Stream: Foreign Languages Education & Applied Linguistics (including ESL/TESL/TEFL)
This paper is part of the ACEID2023 Conference Proceedings (View)
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To cite this article:
Jitpanich T., Mofreh S., Ismail S., & Shaari A. (2023) The Development of the ESP Process-Genre Writing Course for Thai Business Administration Undergraduates: The Closer Look at the Student Experiences ISSN: 2189-101X – The Asian Conference on Education & International Development 2023 Official Conference Proceedings https://doi.org/10.22492/issn.2189-101X.2023.9
To link to this article: https://doi.org/10.22492/issn.2189-101X.2023.9
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