Higher educational institutes are playing an effective role to encourage entrepreneurial activities by developing entrepreneurial attitudes and capabilities among students. The purpose of current study was to identify the role of universities to promote the entrepreneurial culture among students. A quantitative inquiry was planned to understand the roles and responsibilities of universities to enable the students to be entrepreneurs. Survey technique was used to collect the data. Purposive sampling technique was applied to draw the sample from the targeted population i.e. final semester students of Master and Bs (Hons) programs from the faculties of management sciences and social sciences of Sargodha University. A questionnaire was developed and distributed among 300 participants of survey. Data was coded and analyzed by using statistical techniques e.g. frequencies, mean, and standard deviation were applied to analyze the descriptive data while the Pearson correlation test was applied to calculate the inter-factors relationship. It was found that there is a significant relationship between the role of University and students’ attitudes to embrace the entrepreneurship, whereas a moderate positive correlation was found between the content of management and students entrepreneurial intentions. Keeping in view the findings of the study, researcher suggested that there is a dire need that universities should pay more intention to conduct entrepreneurial activities to develop the entrepreneurial attitude to start new ventures. Further, it was suggested that universities should teach entrepreneurship as a separate subject in non-business sciences to develop entrepreneurial attitudes and capabilities among their students to encourage the entrepreneurial culture in Pakistan.
Huma Kausar, International Islamic University, Pakistan
Anjum Naz, University of the Punjab, Pakistan
Stream: Higher education
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