ISSN: 2188-9651 – The European Business and Management Conference 2014: Official Conference Proceedings

EBMC 2014, Brighton, United Kingdom
Conference Theme 2014: “Individual, Community & Society: Conflict, Resolution & Synergy”
Thursday, July 3, 2014 to Sunday, July 6, 2014
ISSN: 2188-9651

Conference Programme

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Conference Proceedings

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Proceedings Contents


Customer Responses to Service Providers' Assertiveness
Hsuan-Hsuan Ku
I-Chi Chiu

India-ASEAN Trade Relations
Raminder Pal Singh
Sangeeta Arora

Imperatives of Globalization on Growth of Emerging Economies:
Evidence From Nigeria (1980-2013)

Kelechi Enyinna Ugwu
Charles Odinaka Njoku

Is There Any Connection/Relation Between Ad Creativity and "Old Brain"?
Analyzing Awarded Advertisements through Neuromarketing

Gülcan Şener
Ayla Topuz Savaş

The Synergy of Poetic Leadership:
How Leading Poetically Bridges the Gaps

Sam Chittenden

Role of Community in Strengthening Identity of Cultural
Tourism Resource in Nakhon Pathom, Thailand

Wannawee Boonkoum
Potjana Boonkoum