Abstract
Rapid digital transformation and the use of digital technology and social media platforms in government are utilized across the world. The Chinese government is also attaching great importance to adopting social media platforms to create its own Government Social Media Platform (GSMP). The GSMP created by the government has gone through three stages of social media adoption in the past few years: Weibo adoption in 2011, WeChat adoption in 2013, and TikTok adoption in 2018. This paper aims to discuss the role that GSMP plays in the Chinese digital government context. And this study focuses on these three local GSMP cases, including Shanghai Municipal GSMP, Gansu Province Yinchuan GSMP, and Sichuan Province Chengdu GSMP, considering the characteristics and roles of each. In this paper, we found that the Chinese local GSMPs mainly serve the following roles: to publish local municipal government affairs and policy information; to deliver digital service to the public; to encourage government agencies to reply to the public’s concerns, and to provide a communication link between the government and the public and to publicize local government to establish a good image.
Author Information
Wang Bing, Graduate School of International Media, Communication, and Tourism Studies - Hokkaido University, Japan
Paper Information
Conference: MediAsia2022
Stream: Social Media and Communication Technology
This paper is part of the MediAsia2022 Conference Proceedings (View)
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To cite this article:
Bing W. (2022) How Does Government Social Media Platform Play Its Role in Chinese Digital Government: Focusing on the Three Cases of Local Government Social Media Platform ISSN: 2186-5906 – The Asian Conference on Media, Communication & Film 2022: Official Conference Proceedings (pp. 71-82) https://doi.org/10.22492/issn.2186-5906.2022.7
To link to this article: https://doi.org/10.22492/issn.2186-5906.2022.7
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