Saving Underground Culture Through Bandcamp: The Case of Tokyo’s Ochiai Soup


Among the most affected categories by the COVID-19 pandemic, the performing arts have been severely hit, especially live events. Considering the clubs that operate mostly thanks to live music, many of them have been forced to close or operate with limited capacity, putting their survival at risk, especially for those related to the underground culture. However, thanks to the internet and technological advancement, we can have examples of clubs that have survived such a challenging time, providing inspiration to go through times of resilience. By analysing the case study of Ochiai Soup, a Tokyo live club in close contact with the Japanese noise and experimental music scene, the paper highlights in comparison with other campaigns carried on by other clubs how the merging of new music-sharing platforms like Bandcamp can be beneficial to carry on a successful fundraising campaign, providing us with a clear example of how underground culture can rely on the internet and the technology to assure its survival and continue to be in touch with its audience by enforcing its own identity.

Author Information
Luca Proietti, SOAS University of London, United Kingdom

Paper Information
Conference: KAMC2022
Stream: Performing Arts Practices: Theater

This paper is part of the KAMC2022 Conference Proceedings (View)
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To cite this article:
Proietti L. (2022) Saving Underground Culture Through Bandcamp: The Case of Tokyo’s Ochiai Soup ISSN: 2436-0503 – The Kyoto Conference on Arts, Media & Culture 2022: Official Conference Proceedings
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Posted by James Alexander Gordon