Creative Strategies for the Communication of Science in a Context of Digital Hegemony: Experiencing Hands-On Visual Arts Techniques

Abstract

This paper points out the benefits of technical and technological revisitation as a mechanism for aesthetic and narrative improvement in the context of science communication. Through a fanzine production workshop, which served as an introduction to graphic arts, we sought to influence new strategies towards the promotion of scientific knowledge in a context of digital hegemony. The epistemological standpoint is largely based on media archeology, as a “way to investigate the new media cultures through insights from past new media” (Parikka, 2012). Two ongoing doctoral studies (in Design and Fine Arts) ensured an exploratory workshop as a way of encouraging participants to exercise new approaches to communication through an analogue medium: the fanzine. The workshop was held within the framework of the 10th Annual SciComPT Science Communication Congress. The activity was carried out in two stages: experimentation with printing techniques (stamps, stencils, monotype and photocopies) and graphic production (editing, reproduction, assembly and binding). From this revisitation of analog visual communication practices, often considered obsolete, the research revealed the processes of analog mimicry present in digital image editing software. Furthermore, the research points towards the materiality and specificity of print media as a singular environment for the construction of discourse and knowledge.



Author Information
Heitor Alvelos, University of Porto, Portugal
Najla Carolina Storck Leroy, University of Porto, Portugal
Santiago Luiz Gonçalves Mourão, University of Porto, Portugal

Paper Information
Conference: ECADE2022
Stream: Strategies for Promoting Creative Thinking

This paper is part of the ECADE2022 Conference Proceedings (View)
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To cite this article:
Alvelos H., Leroy N., & Mourão S. (2022) Creative Strategies for the Communication of Science in a Context of Digital Hegemony: Experiencing Hands-On Visual Arts Techniques ISSN: 2758-0989 – The European Conference on Arts, Design & Education 2022 Official Conference Proceedings https://doi.org/10.22492/issn.2758-0989.2022.41
To link to this article: https://doi.org/10.22492/issn.2758-0989.2022.41


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