Meeting Generation Z Learning Expectations in Quest International University


Students currently studying in higher learning institutions are part of Generation Z known as the Gen Zers. Available literature on Gen Zers mostly focus on understanding and distinguishing them from previous generations by highlighting their personality traits, characteristics and learning preferences but lack information on the extent to which Gen Zers rate the different teach-learning methods as important and the extent to which they are satisfied with the approaches used by their lecturers. As such, the aim of this study is to verify the methods that literature presents as important for Gen Zers’ learning and to check against the students’ satisfaction level for those methods. Data were collected from final semester students in a private higher education institution in Malaysia. A survey questionnaire instrument with thirty items on importance and the same thirty items on satisfaction, as well as two open-ended questions were administered online. The Importance-Satisfaction Analysis and gap analysis for each of the items on teaching-learning methods were conducted on the quantitative data while thematic analysis was conducted on the qualitative data. Results from this study showed that all the teaching-learning methods identified received a high rating for both importance and satisfaction, hence meeting the students’ expectations. This indicates that the lecturers have done a good job tailoring their approaches to engage with their students. Additionally, based on the findings from the gap analysis, recommendations are made on the teaching-learning methods that can be further improved to increase the Gen Z students’ satisfaction levels.

Author Information
Paulin Poh Lin Wong, Quest International University, Malaysia
Gogilavaani Jothi Veeramani, Quest International University, Malaysia
Magaret Sivapragasam, Quest International University, Malaysia
Tina Swee Kim Lim, Quest International University, Malaysia

Paper Information
Conference: ACE2021
Stream: Learning Experiences

This paper is part of the ACE2021 Conference Proceedings (View)
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To cite this article:
Wong P., Veeramani G., Sivapragasam M., & Lim T. (2022) Meeting Generation Z Learning Expectations in Quest International University ISSN: 2186-5892 The Asian Conference on Education 2021: Official Conference Proceedings
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Posted by James Alexander Gordon