400 Million Students in Asia Looking for Quality Online Degree Programs

Abstract

There are an estimated 400 million early and mid-career professionals in China that are interested in getting a graduate degree. There are not enough residential universities to support this demand. Consequently, Asian students are looking to international institutions for degree options. Many Asian students that were studying abroad are now back at home due to the COVID pandemic, political pressures, or issues with visas. Many working professionals have family and jobs in Asia and are not willing to relocate to study. Online degrees are becoming more accepted in Asia. There is a large demand for educational degrees but there is not a large supply. Many institutions have not been able to successful set up robust Asian campuses. Several of these institutions talk about roadblocks dealing with government and a lack of connection with Asian companies. Beacon Education is an online program management provider that is the largest provider of online degrees in China. This presentation will discuss the market need for online degrees and what services are required to be successful. Some components from Beacon Education will be highlighted including their integrated technology platform, mobile-first interface, robust student services, and partnerships with industry and government. For anyone looking to provide online degrees and grow enrollments, this session will discuss design requirements and potential solutions for providing online degrees in Asia.



Author Information
Kristin Palmer, University of Virginia, United States

Paper Information
Conference: IICE2022
Stream: International Education

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Posted by amp21