In the last two years, there has been a huge investment in entertainment by the Saudi Government. In 2018, Netflix was launched in Saudi Arabia and soon become popular. This study examines Saudi viewers’ perceptions of the Netflix Spanish series La Casa de Papel because this series went viral. The study focuses on Saudi viewers’ motivation for watching the series and their justification of criminal behaviors. A sample of 400 Saudi students from the age range 18–35 answered the survey. The results indicated a significant correlation between viewing time, empathy with characters, and external attribution of criminal behaviors. The Robin Hood pattern of robbery implied in the series was acceptable to 62% of the sample. The role of the Professor as the mastermind of the operation was attributed to the necessity of having an outsider to assist the gang members by 85% of the respondents.
Afnan Qutub, King Abdulaziz University, Saudi Arabia
Stream: Social Media and Communication Technology
This paper is part of the MediAsia2020 Conference Proceedings (View)
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