Abstract
New media platforms have the characteristics of fast speed, a wide range of communication, and multiple subjects (Li, 2022). The government uses social media to communicate with people and releases government-related information through e-government (Graham, 2014). New media platforms change the original top-down agenda setting, making the dissemination of events and information on the web sometimes uncontrollable. This article explores how the government uses new media tools for political communication through the analysis of the Xuzhou Eight-Child Mother Incident (XEMI) public opinion diffusion and platform distribution and internet users' sentiment data. In mainly, it discusses how the government uses e-government and social media platforms for information dissemination, government image building, and crisis PR event management. The results show that although the government used e-government and social media platforms in XEMI to better solve some of the public opinion problems, there are still problems in handling public opinion in the beginning period. At the same time, the government's control over new media platforms also makes the collective silence of mainstream media criticized by domestic and foreign netizens, which is also considered a point worthy of future consideration and research in XEMI.
Author Information
Ruizhe Wang, Xi’an Jiaotong-liverpool University, China
Qingpeng Wang, Anhui University, China
Yanfei Wang, Xi’an Jiaotong-liverpool University, China
Paper Information
Conference: MediAsia2022
Stream: Social Media and Communication Technology
This paper is part of the MediAsia2022 Conference Proceedings (View)
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To cite this article:
Wang R., Wang Q., & Wang Y. (2022) From E-Government to Social Media: An Analysis of Political Communication in the Xuzhou Eight-Child Mother Incident ISSN: 2186-5906 – The Asian Conference on Media, Communication & Film 2022: Official Conference Proceedings https://doi.org/10.22492/issn.2186-5906.2022.9
To link to this article: https://doi.org/10.22492/issn.2186-5906.2022.9
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