Month: March 2018

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I “Like” It: How to Increase Facebook Group Enrollment and Engagement for University Programs

The rise in social media use over the years brought Facebook to universities across the US, so departments and programs are currently experimenting with using it for academic and communication purposes and they are finding it to be beneficial (Wang, Woo, Quek, Yang, and Liu, 2013; Clements, 2015; Guo, Shen, and Li, 2018; Heiberger and