Country image can be defined as the total of beliefs and impressions that one has about a particular country. Country image is created by different kinds of knowledge which are gained directly or indirectly over long periods of time. Todays, having positive image in the eyes of foreign countries are very important for all the countries. Because, a positive image can provide many benefits to a country. There might be a lot of different elements effecting the formation of country image. One of the most important elements is the news about the country on the media. Country image may be created, gained, and changed through media representation. On Turkish Media Japan and Japanese are in the different news. To analyse these news will come in useful to understand the image of Japan and Japanese on Turkish Media. It is also important to analyse the national image of a foreign country to develop mutually benefical reletionships among those countries. Analysing media news will benefit to investigate the representation of national image of Japan. This study aims to analyse the media coverage of Japan news 1-31 March 2013, looking at the news used by three selected Turkish newspapers, Zaman, Posta and Hurriyet. The number of the academic studies concerning the image of Japan in Turkish media is very limited. The study has real importance in this respect. In the study, content analysis method has been used.
Ömer Bakan, Selcuk University, Turkey
Stream: Social Sciences
This paper is part of the ACSS2013 Conference Proceedings (View)
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