Author Information
Marife A. Acierto, Polytechnic University of the Philippines, PhilippinesGilfred A. Acierto, Polytechnic University of the Philippines, Philippines
Abstract
This study focused on the different habits of the senior citizens and the most dominant among them as the basis for the livelihood program. The program will empower senior citizens with a particular focus on enhancing their well-being and social inclusion. A quantitative research methodology was used in the study, using a researcher-made questionnaire that included the demographic profile of the respondents, identified dominant habits, and their willingness to conduct a livelihood program. Based on the findings, the majority of the respondents were aged 66-70, and most of them were married. Their economic status is as follows: they need 5,000 pesos or below to meet their monthly expenses. The majority of them have no source of income. In determining the habits, the following were highlighted: sewing, cooking, and planting. Most respondents answered planting as their enjoyable habit. Most respondents want to earn money using their habits, particularly in planting. The researcher recommended that the Department of Agriculture be the primary contributor of the seedlings and the provision of an expert trainer/ lecturer in agricultural guidelines and practices. The Negosyo or Business Center will conduct an orientation for the business owners to help the senior citizen sell their harvested crops, which can be business-to-business (B2B) transactions or business-to-consumer (B2C). This will be the source of the livelihood program to meet the personal needs of the senior citizens, and socialization through community involvement that promotes a sense of achievement.
Paper Information
Conference: EGen2025Stream: Entrepreneurship/Silver Economy
This paper is part of the EGen2025 Conference Proceedings (View)
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To cite this article:
Acierto M., & Acierto G. (2025) Habit Turns Into Livelihood Program: Senior Citizen Preference in the Province of Laguna, Philippines ISSN: 2435-4937 The European Conference on Aging & Gerontology 2025: Official Conference Proceedings (pp. 81-91) https://doi.org/10.22492/issn.2435-4937.2025.7
To link to this article: https://doi.org/10.22492/issn.2435-4937.2025.7
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