Abstract
The growing use of artificial intelligence (AI) in professional work and creative endeavors is transforming how people approach tasks, offering significant boosts in productivity and innovation. AI tools are increasingly being adopted across industries to automate repetitive processes, generate creative ideas, and streamline workflows. While much of the focus is on improving efficiency, AI’s potential to enhance human connections is also becoming evident.
AI can help bridge the gap between efficiency and authenticity by freeing up time for more meaningful relational interactions and personal expression. In creative fields, AI enables students to experiment with ideas, enhance content creation, and refine their work more quickly, allowing them to focus on the storytelling and personal narratives that foster deeper human connections. In professional settings, AI-driven tools for content personalization and communication, such as chatbots, recommendation engines, and automated design tools, allow businesses and individuals to connect with audiences on a more individualized level.
This paper will explore how AI can facilitate authentic human connections by supporting the creation of dynamic personal portfolios, fostering multi-platform engagement, and personalizing communication strategies. Case studies will highlight examples in the fashion industry where AI not only improves productivity but also deepens relational bonds through technology. Additionally, the paper will examine how AI enables fashion students to focus more on creative and relational aspects of their work, fostering trust and meaningful interactions across digital platforms.
Author Information
Jennie Cook, Virginia Commonwealth University, United States
Hawa Stwodah, Virginia Commonwealth University, United States
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