Conference: MediAsia2019
ISSN: 2186-5906 – The Asian Conference on Media, Communication & Film 2019: Official Conference Proceedings
MediAsia2019, Toshi Center Hotel, Tokyo, Japan
MediAsia2019 Conference Theme: “Reclaiming the Future”
Friday, November 25 – Sunday, November 27, 2019
ISSN: 2186-5906
The Invisible Character; A Perspective Into the Significance of Set Design in Film, Theater and Television
The importance of set design is easily comprehended by looking at the history of performing arts and its progress; but the point worth noting is the progression and gradual transformation in the role set design plays in media today. In modern film and theater works, set design is not just a means to create the …
Internet and Public Sphere in ‘Pondok Pesantren’: Reclaiming the Future of Religious Education in Indonesia
Historically, the Indonesian Islamic Boarding School (Pondok Pesantren) has played a pivotal role in building a sense of identity among the Indonesian Muslim community. For students of ‘Pondok Pesantren’, the label of ‘santri’ is not only related to religious commitment but also to social and political engagement in a wider context of society. Nevertheless, the …
Communication Process and Strategy to Create Participation for Thai Early Childhood Oral Hygiene Development Campaign Among Healthy Teeth Network Schools, Thailand
The objectives of this research are to study the communication process to create participation for Thai early childhood oral hygiene development campaign among Healthy Teeth network schools in Nakhon Pathom Province, Thailand, and to study the communication strategy to create successful participation. This research uses qualitative research. The data were collected from 15 key informants …
Thai Gay Men’s Behaviors in Choosing to Use VDO Game Character Gender
It was found in the previous study on attitudes of Thai men choosing to use VDO game female characters that, through sexual desire, they placed emphasis on gazing at female characters’ bodies and their imagination revealing the desire to compensate for what they lacked in real life. However, from the researcher’s observation of Thai gay …
Animals are Friends, Not Food: the Turning Point to go Vegan
The proportion of individuals desiring to follow a vegan diet has increased in recent years. There was an increased interest in veganism among Thai people, and in 2018, about 7 millions of Thai people identified themselves as vegans. A group of Thai vegans joined the online social media that facilitate the creation and sharing of …
Academics and Social Media Usage: The Role of Informal Communication on Social Capital Development and Work Performance
The use of social media in organisations including academia setting is important, relevant and pervasive. Scholarly discussion on social media status as an educational platform for innovative pedagogy and richer learning experience has been well established. However, the reliance and impact of social media as an informal platform among academics themselves are less explored. This …
Activity and Deliberative Enclaves of Fragmented Turkish Youth Groups of Political Parties on Twitter
Twitter has become the major platform for studying political fragmentation, echo chambers and polarization, and Turkey is one of the countries in which social media, in particular Twitter is used for political discussions the most, especially among young people. However, political fragmentation studies focusing on Turkey is limited. In this study, in order to shed …
Political Communication Network Building by Journalists in Songkhla, Thailand
The objectives were to study forms of political communication networks built by journalists in Songkhla, Thailand and content that was transmitted through those networks. This was a qualitative research based on in-depth interviews and focus group discussions with 2 groups of key informants, 16 administrative-level journalists (including news editors, managing editors, TV or radio station …
Communications of the Leader of a Model Community for Community Tourism Management
The objective of this research was to study the tourism management communication of the leaders of two communities that were named as model communities for tourism management in the aspects of 1) communication patterns; 2) content; and 3) choice of media for communication about tourism management. This was a qualitative research based on in-depth interviews …
Communication Patterns of Leaders of the Provincial Administrative Organization of Sukhothai in a Crisis Situation
The objective of this research was to study the communication patterns of leaders of the Sukhothai Provincial Administrative Organization in a crisis situation in terms of (1) forms of communication; (2) content; and (3) the relationships between forms of communication, local residents’ awareness and their satisfaction with the communication. This was a mixed methods research. …
Communication Strategies for Conveying the Cultural Wisdom of Krajood Wicker Product Weaving at Ban Huayleuk in Surat Thani Province
The objective of this research was to study communication strategies for conveying the cultural wisdom of Krajood (Lepironia articalata, a kind of sedge) wicker product weaving at Ban Huayleuk in Surat Thani Province, in terms of 1) patterns of communications; 2) communication strategies; and 3) approaches for developing communications. This was a qualitative research done …
Using New Media as Occupational Inspiration for the Disabled
The objective of this research was to study the use of new media to create occupational inspiration for the disabled in terms of 1) types of media; 2) content; 3) formats; and 4) approaches for developing new media. The study was based on examples of disabled people who were successful in their careers until 2016-2018 …
Batik, Space and Memory: Reading Visuality and Collective Memory in Batik Canting Merapi
After Merapi Volcano eruption in 2010, the people who live in the slope of Merapi were relocated to shelters (temporary and permanent settlement) ‘Pager Jurang’. Moving to a new living space, they, especially survivors women, had to make adjustments that are not easy. They live with memories of Merapi which disappear with the eruption. Since …
Research on Chinese Art Film Screening
In China, commercial cinema is the mainstream screening channel. Unlike the United States, Europe, and Japan, China lacks independent art film distribution and screening channels. Art movies are not as popular as commercial productions, so the listing time and space of screening are often limited. At present, the viewing of Chinese art films presents a …
Breaking the Shackles: Toward a Taxonomy of Interactive Cinema
Drawing on Eric Zimmerman’s four types of interactivity, this paper proposes a taxonomy of interactive cinema by defining four modes of interactive movies: the cognitive mode; physical mode; collective mode; and selective mode. The above cinematic modes are not distinct or mutually exclusive, and their emergence follows a generally chronological order. More importantly, the rise …
Policy Communication Strategies of Palang Pracharat Party for the Songkhla Region 1 Member of Parliament Election Campaign
The objectives of this research were to study the policy communication strategies of the Palang Pracharat Party in Songkhla Province Region 1 in the 24 March, 2019 parliamentary election, including the political situation before the election, the process of communication management and the tactics used. This was a qualitative research based on participatory observation and …
Regionalism, and Latin American Cinema as a Source of Hope, Renewal and Inspiration
We have entered a 21st century where people, rather than uniting across borders and daring to feel an affinity with the other ̶ bridging ethnic and national differences ̶ are now increasingly vulnerable, exposed to fragmenting movements often set in motion by leaders driven by egocentric values and self-interests pursued at the expense of the …
Exploration in the Mist of the History: Review of Blind Spots in Research on History of Taiwanese Cinema
Past discussion on the history of Taiwanese cinema rarely focused on the Japanese colonial period. By literature review and new findings of historical data, this study explores past arguments on the history of Taiwanese cinema from three dimensions in order to probe into the mist and perspective of the research on the history of Taiwanese …
Reflection of ‘2019 Indian Lok Sabha Elections’ Through Political Cartoons
Political cartoons are a powerful medium of expressing thoughts (social issues/events) without using verbal language, which expresses the hidden meanings. The focus of the research is to understand the power and importance of political cartoons. This research will examine how media organisations setting the agenda with the help of political cartoons. How culture and ideology …
Self-Assessment on Media and Information Literacy Competencies among Communication Professionals in Philippine Information Agency and Philippine News Agency
This research paper entitled ‘Self-Assessment on Media and Information Literacy Competencies among Communication Professionals in Philippine Information Agency and Philippine News Agency’ aims to determine if communication professionals employed in Philippine Information Agency and Philippine News Agency are media and information literate. The study employed the descriptive method through quantitative research. The researcher used a …
The Next Innovation in Immersive [Actuality] Media Isn’t Technology – It’s Storytelling
This paper explores the raison d’être for many documentarians and journalists; creating emotional connections with audiences and have them experience the story “as if they were there.” Until recently, mediated storytelling was far from being immersive. Audiences could be captivated by the story—even emotionally vested in the characters—but they were passive spectators, unengaged with the …
Learning Media Based on Local Culture Characteristics for Literacy Aspect
The implementation of Local Culture in learning media stimulates the society in actualizing the culture and promoting it globally. Literacy can make students understand the language features and learn the parole in communication. The research problems are: (1) how can the language features in the listening aspect through VCD of characterized learning of local culture …
Coverage of Various Communication Platforms: A Guide for Marketing Universities
The digital era has ushered the rise in the utilization of alternative communication platforms in integrated marketing communications (IMC). These include the use by organizations of traditional media and newer online media. The sole or combined utilization is driven by the platform’s coverage, cost, contribution, commonality, complementarities, cross-effects, and conformability. The contemporary business environment necessitates …
Experimental Research: The Country of Origin Effects on Advertising
With the intensification of globalization, closing trade links between countries, and the country of origin is an inevitable factor in the process of promoting products. In this paper, we design the inter-group experimental of 2 (Chinese products, stateless products) × 2 (Chinese advertising model, stateless advertising model), to study the effect of nationality on advertising. …
From Policy to Curriculum: Analysing Digital and Media Literacy Initiatives in Asia-Pacific Region
Digital media is the inextricable part of our future, a future which literally defined by the way the next generation is being educated. On the one hand, children and young people are commonly assumed as the “digital natives” –the generation who master the technology. Yet, when it comes to risks, they are considered as the …
Transforming Families in Chinese Melodrama Under the Influence of May Fourth
One of the most important dates in twentieth- century Chinese history is May 4, 1919. May Fourth Movement is a lasting significant movement that is not just for political demands. It has long-lasting effects on Chinese cultural and intellectual activities up to the present day. Intellectuals in that time were not only asking for political …
Ingmar Bergman’s Portrayal of Death and Dreams in His Autobiographically Influenced Films Leading to a New Film Language
This paper argues that the films of the Swedish director, Ingmar Bergman has been inspired from his early life. This autobiographical element in his art forms lead to the creation of unique masterpieces with stylistic techniques which are unprecedented thus giving rise to a completely new language of film. By analyzing four of his films:“Fanny …
Perceptions of the Impact of US Drama Binge-Watching in the Emirates
Binge watching is a new TV-watching behavior; that is tremendously becoming very popular among young people in the Middle East, is expected to be one of the media imperialism indicators. Ahmed (2017) found that university students in the United Arab Emirates tend to binge watch non-Arab media content rather than the Arabic ones. The study …
The Self on Instagram: A Study on How People With Different Hair Colors Use Instagram for Online Self-presentation
This study explores how women with different hair colors use Instagram for online self-presentation, considering how hair has been historically significant to identify a person’s status. Goffman’s framework of self-presentation was used in this study. Furthermore, he explains self-presentation through the concept of theater, in which a person performs different roles in front of an …