Conference: EuroMedia2019
Global Adaptation, Local Expression: Taiwanese Trendy Drama Highlighting ‘Zeitgeist’ – A TV Practical Perspective
Trendy drama is an arising TV drama genre popularized in East Asia in the recent decade. Its role has been legitimised by the social and popular culture phenomenon based on its specific features in local TV productions. The previous study shows that the genre has a significant position in the development of East-Asian regionalistion, that …
Modified Customer Approach for Publishers Under the Influence of the Internet of Things
The Internet of Things (IoT) establishes a link between the virtual and the physical world by adding the “material” dimension to access to information via the internet – through intelligent everyday objects. Recently, the IoT has gained enormously in importance in various industries – whether warehouse transport robots, agricultural vehicles with extensive sensor technology and …
Filmmaking Theory for Vertical Video Production
Smartphones have changed the world and now mobile users are consuming more vertical video than ever before (Richards 2017). In particular, vertical video is gaining popularity amongst content makers for social media since the aspect ratio typically suits how mobile phone users hold their phones and therefore how they are now watching video content (ScientiaMobile …
Wild and Worldly: Redefining the ‘Forest’ in Thai Independent Cinema from Apichatpong Weerasethakul’s Blissfully Yours to Anucha Boonyawattana’s Malila
The forest is a familiar symbol in Buddhist and Thai folktales. It also appears in various art forms, especially in recent Thai independent cinema. Since Apichatpong Weerasethakul’s Blissfully Yours (2002) and Tropical Malady (2004), the forest in Thai cinema has changed its meaning. It was often portrayed as either a fragile space that needed to …
Digital Drivers of Russian Advertising Market: Problems of Management
The purpose of this study is to analyse the one of the most rapidly growing segments of the media-industry: the digital market and the drivers of its growth, as well as to identify the best ways of its management. The authors use the example of Russia: the country with the dynamically growing advertising market. The …
Design Fictions: Imaging Sustainable Futures as Design Practice
Design practices like Architecture and Landscape Architecture rely heavily on images to demonstrate agency through the re-contextualization of spaces, the transformation of environments, and hybridization of ecologies. Unlike earlier design agendas, sustainable practices face the challenge of quantifying proposals using scientific models (performance) in addition to qualifying them with cultural conventions (image). Given that these …
Designing the Stereoscopic 3D Media Soundscape: An Exploration of the Perceptual Effects of Auditory Cues Alteration on Stereoscopic 3D Presentations
Assisted by the technological advances of the past decades, stereoscopic 3D media are currently making another attempt to be established as mainstream forms of entertainment. Arguably, the main focus of this effort is placed on the creation of immersive 3D visual worlds. However, with few exceptions, little attention has been given so far to the …
The Spectator Facing the Cut: A Neurocinematics Review
The cut, conceptualized as articulator of the filmic fact and as a sense-generating agent, constitutes the nuclear occupation of the most incipient film theory. From the texts and experiences of Eisenstein, Vertov or Kuleshov, to the theoretical debate focused on the construction of the film discourse and its structuring through the cut in the work …
Global Cinema as Environmental Ambassador
This argument connects several international cinematic shooting locations to ecological states of affairs that reside there in order to imagine how viewing audiences worldwide might better connect to environmental issues through film. Drawing on theories of agency that inform the environmental humanities, I suggest that the material particulars of life in the biosphere have a …
Adapting Modern Technology Into the Public Relations Classroom: An Analysis of Pedagogy in the Classroom
This study further assesses instructional pedagogies utilizing public relations technology in classrooms and how it heightens student success. Habitually, a healthy learning environment with independently successful students does not always come from a serious solemn classroom, but that is what our society leads us to believe. Instruction can be humorous, fun, or advanced in technology, …
The Discussion of Still Frames and Motions on Timing Value: A Case Study of Some Awards Best Animated Shorts
The sense of accomplishment is seeing these still images come alive in the linear spatial reality in which we live, the restored concept of time reenacted amid stop-motion frames brings about the static consecution and dynamic reconstruction of moving images. Amid stop-motion frames where time can either pause or move forward, we are given a …
Advance Surveillance and Security in the Social Media Regime: An Analysis of the Role of Information and Communication Technologies (ICTs)
The use of the information superhighway, which is enabled by Information and Communication Technologies (ICTs) has helped to strengthen and extend security surveillance and information sharing across the entire continents of the world. The potential of the Internet and its associated social media tools as an open communication system to create an alert on impending …